Read The Prequel
idfive published University X: How to rescue a college brand from bland. It's a worthwhile read that brings layered meaning to Nobody Cares About Your University... Yet..
About the Authors
Dr. Sean Carton
Sean was the founder of one of Baltimore's first Web development firms in 1995, the founding Dean of the School of Design and Media at Philadelphia University, and the co-author of one of the first books about the Web (the Mosaic Quick Tour series) in 1993.
Sean has published eight books about the Internet, technology, business, and video games, and writes regular columns for ClickZ.com (the leading online advertising industry website) and Publish.com, as well as contributing to magazines such as Wired, Revolution, Stim, and POV. He has undergraduate degrees in english and Psychology from UMBC, an MA in english Literature from the University of Maryland College Park, and a Doctorate in Communications Design from the University of Baltimore.
Andres is a communicator. He ensures progress through connection, understanding, simplicity and clarity. As an adjunct professor at MICA's acclaimed MFA in Graphic Design, he works with the nation's most talented interactive designers. When he is not teaching, he runs idfive. As an accomplished usability and experience designer, Andres is always looking for ways to simplify, enhance and improve interfaces.
Andres' client work has been recognized with numerous awards, including numerous Webbies, Addies, CASEs, and IMAs. Other honors include AMA 4 under 40, Maryland's Best, smartCeO, and the New York Art Director's Club. He has a B.A. in sociology and communication from Goucher College, an M.A. in design from the University of Baltimore, and an M.B.A. from the Johns Hopkins University.
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